Around Here, We Honda
New England Honda Dealers wanted a campaign that they could call their own, one that would complement the national brand but also drive web and foot traffic to their 29 dealerships. The approach was to showcase the vehicles and features that have made Honda such a popular brand with New Englanders, and find uniquely relevant situations to feature them in. It’s all summed up with the tagline and rallying cry of “Around Here, We Honda”
